Four designers, ten model engineers, ten weeks, each with (almost) total creative freedom – that’s what it took to create this Audi of the future.
The RSQ sports coupe was the first car to be developed by Audi specifically for a major Hollywood motion picture. It was a visionary interpretation of Audi’s typical design language, yet despite its extreme character retained features of early 21st Century Audi models. An important challenge presented to the designers was that in order for the car to be successful advertising for Audi as product placement, despite its extreme character, the car still had to be recognised by those audience members familiar with car designs as an Audi. To accommodate this demand, the engineers implemented a current Audi front-end design including the single frame front grille that could be seen on the A8 and A6.
At the request of movie director Alex Proyas, the mid-engined sports car raced through the Chicago of the future not on wheels but on spheres. Its two doors are rear-hinged to the body’s C-pillars and open according to the butterfly principle.
What was science-fiction in 2004 became reality only ten years later. Today, we connect driver, car and environment in an intuitive way. Today, our cars are ready for piloted driving and piloted parking. Piloted driving is a great example of how we turn technical vision into emotional premium products that fascinate customers around the globe. Whatever your thoughts are regarding self-driving cars, what once was fiction is now a reality.
“Sounds good. Can I buy one?”
Audi has been participating as an automobile partner in major movie productions for several years. But what happens to the cars after filming is over?
Prototype spotted on a Canadian salvage barge
Nick Croken was sailing off of Canada’s Pacific Coast when he came across this bizarre sight: A decommissioned warship connected to a trash barge, atop which sat a pristine Audi RSQ prototype.
Actual car now resides in Germany
Unfortunately, it’s not for sale.
Update, February 9th 2021: Since this article was originally published more footage of the Audi RSQ has surfaced courtesy of 4legend. Check it out here.
For me some of the magic is lost when you see the wheels and hear the engine. We’re not sure exactly what lump is used in this concept car but it’s quite different to the noise it makes in the film. Still looks as awesome as ever though!
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